Glint

Glint faced several key challenges that hindered its growth and visibility in the competitive interior design industry. Firstly, there was a significant branding inconsistency, as the studio lacked a cohesive visual identity, making it difficult for potential clients to recognize and connect with the brand. The limited online presence further exacerbated this issue, as Glint had minimal digital reach, preventing them from effectively showcasing their portfolio and services to a wider audience. Additionally, the unclear messaging around their services meant that potential clients were unsure of what Glint offered, and the overall design language failed to communicate the premium quality that Glint aimed to deliver. Finally, the studio was competing in a saturated market, where it was challenging to stand out among both established players and emerging studios, making it difficult to attract the attention of high-value clients.

The strategy involved redefining Glint’s brand identity, ensuring it aligned with the studio’s modern, luxury ethos. Through research into competitor branding and client preferences, the goal was to craft a unique, refined visual language. This approach would emphasize exclusivity, quality, and innovation while ensuring a memorable experience across digital and print media.

We delivered a comprehensive branding overhaul that included:

The branding and graphic design revamp for Glint successfully positioned the studio as a premium interior design brand with a distinct and cohesive visual identity. By aligning the branding with Glint’s ethos of luxury and modernity, we ensured a stronger market presence, greater client trust, and an overall elevated reputation. This transformation has laid a solid foundation for future growth and recognition in the competitive interior design industry.